- Sony Honda Mobility Inc. (SHM) has announced a collaboration with renowned artist Hajime Sorayama.
- This partnership has led to the creation of the "AFEELA Prototype Tuned Up by Hajime Sorayama," based on SHM's AFEELA 1 model.
- The special vehicle will be showcased at Sorayama's largest-ever retrospective exhibition, taking place in Tokyo.
- The exhibition, featuring the unique AFEELA prototype, is scheduled to open on March 14, 2026.
- According to Sony Honda Mobility Inc., the collaboration aims to express a new form of mobility by blending art and technology.
- The project seeks to transcend the vehicle's functional existence, presenting it as a fusion of artistic and technological innovation.
SHM & Sorayama Unveil AFEELA Prototype
Sony Honda Mobility has partnered with acclaimed artist Hajime Sorayama to unveil a unique "AFEELA Prototype Tuned Up by Hajime Sorayama," merging advanced technology with artistic expression. This groundbreaking vehicle, designed to transcend traditional functionality, will be a highlight at Sorayama's major retrospective exhibition in Tokyo, opening on March 14, 2026.
Editorial Process: This article was drafted using AI-assisted research and thoroughly reviewed by human editors for accuracy, tone, and clarity. All content undergoes human editorial review to ensure accuracy and neutrality.
Reviewed by: Norman Metanza
Report an issue with this article
Please sign in to report issues with this article.